Marketing

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3 Ecom Trends You Need To Know

Since, past few years we have witnessed that Mobile industry and Mobile Apps are gradually overtaking the traditional Websites and capturing the territory by tapping the consumers in a very personalized and a tailored way. So, here is a report which illustrates actually how much of the market share has Mobile swallowed from the traditional Websites. One third of ecommerce sales are on mobile One of the major discovery was that in 2014, ⅓ of ecommerce orders were coming from Mobile devices rather

Creating A Successful Digital Marketing Campaign

In today’s world, marketers have more alternatives than ever regarding how and where to promote or advertise products and services. In addition to historical methods, such as print advertising and direct MARKETING, you have email MARKETING, Web-based advertising and multiple social media sites, such as Facebook, Twitter and YouTube, as well as mobile marketing. Here is what you can do to ensure that your marketing campaign is deployed successfully and you harvest the maximum out of it. Understand Who Your Target Audience

9 Steps to Writing an Effective Email

listed below are the steps you need to follow to make a better email that can convert into a lead. 1. Build a culminating strategy If you have computed audience growth, Start by analyzing the places where customers are already engaging with your brand. Then, determine how to enhance those experiences and drive interactive engagement with new tools and techniques. For example, always optimize acquisition forms for mobile. If a customer is on a tablet or smartphone and can’t fill out your

Online Marketing Strategies For Ecommerce

Digital marketing strategies are no different than conventional marketing strategies when it comes to targets and purpose. Both strategies intent to inflate brand awareness and discover more customers for your business. Online marketing or digital marketing as it is more widely known, has numerous peripherals that cover each aspect of online promotion from content creation to delivery and sales. These ingredients can be fused together and can be used by any type of website or business to get gain traffic and

Are You Employing An Appropriate Digital Marketing Strategy

Over the last few years digital marketing has undergone a substantial transformation, becoming an progressively critical medium for creating an online brand experience. Just like any field that relies on communication technologies, online marketing is rapidly emerging. What’s in store for digital marketers in the upcoming year? Read on to find out what are the major online marketing trends and predictions for 2015. Augmented Reality And Wearable Technology Bridging the gap between the online and offline experience will be a big step not only

Why Content Marketing Is Important

Content marketing is a great way to interact with consumers and to furnish them with expert knowledge to help them during their buying process of any product or service. In 2016, content marketing is anticipated to be the most commercially important digital marketing trend. We have defined a couple of reasons why content marketing is so famous amongst digital marketing experts and digital marketing company and how it has shown to help businesses and consumers alike. Selling Knowledge And Expertise With content marketing,

Content Marketing Trends That You Should Follow In 2016

By now, many businesses and digital marketers may have already realized that content marketing is not just some fad that you should do – just because everyone else is doing it – but rather a very critical strategic asset that will boost profitable results across all digital marketing channels. Use Of More Paid Placements Native ads are better in generating higher engagement and as much as 82% in brand lift increase. On top of that, purchase intent can jump up to 53%

How To Plan A Successful Digital Marketing Campaign

Whether you’re newbie into online marketing for the first time or have dabbled here and there, a high impact digital marketing plan can have a positive effect on your bottom line ROI. Depending on your expected ROI, your digital marketing plan must begin with the end target and work its way up. The Content Strategy A content strategy comes with strategizing and involves an editorial calendar, a social plan, engagement efforts, optimization, measuring conversions and more. If you want to ensure that