Digital Marketing

/Digital Marketing

Rules To Follow To Ensure Social Media Marketing Success

In today’s world social media has become a part of our lives. Five years ago, no one would have ever given a thought to it. The pace at which social media has influenced and evolved our lives is incredible. During the inception era of social media, it was thought and believed to be the tool which has sprung up to bridge the communication gap. But social media was not going to limit itself just to that. And as numerous digital marketing

Social Media Marketing Practices That Boost SEO

Social media marketing and SEO are two tightly interdependent actions. Both are organic, inbound strategies that focus on creating an appealing identity that naturally captivates visitors. Since social media marketing counts on high-quality content and a visible, strong brand presence, the efforts you spend on SEO can improve your social media reach twice, and as most search marketers will tell you, your social media presence can highly boost your search rankings. Increasing The Number Of Followers Increasing your number of followers is

Why Social Media Marketing Strategies Fail

Establishing a social media marketing strategy is more than just posting an update informing people that a new product or service is on sale. It’s lot more than just sharing a piece of relevant information. A social media marketing strategy is a successful when you are able to engage and interact with your target audience. Shouting Not Listening Instead of just shouting at your audience, take the time to actually listen to them. This could be as easy as asking for feedback

SEO Friendly Web Development For Businesses

Search engines are finite in how they crawl the web and understand content. A webpage doesn’t look the same to us or the users as it looks to a search engine. In this article, we’ll concentrate on specific technical facets of developing (or modifying) web pages so they are structured for both search engines and human visitors alike. Indexable Content To operate better in search engine listings, your most critical content should be in HTML text format. Images, Flash files, Java applets,

SEO Friendly Web Development For Businesses

This article is in context to SEO Friendly Web Development For Businesses Part-I Title Tags The title element of a page is meant to be an authentic, brief description of a page’s content. It is crucial to both user experience and SEO. As title tags are such an crucial aspect of search engine optimization, the following best practices for title tag creation makes for terrific low-hanging SEO fruit. The recommendations below cover the critical steps to optimize title tags for search engines and for

Creating A Successful Digital Marketing Campaign

In today’s world, marketers have more alternatives than ever regarding how and where to promote or advertise products and services. In addition to historical methods, such as print advertising and direct MARKETING, you have email MARKETING, Web-based advertising and multiple social media sites, such as Facebook, Twitter and YouTube, as well as mobile marketing. Here is what you can do to ensure that your marketing campaign is deployed successfully and you harvest the maximum out of it. Understand Who Your Target Audience

Build Your Brand Using These Web Design Tips

Brands set expectations, and when faced with skepticism people tend to choose the safer option. People know what to expect from a brand they recognize. Branding is a complicated mechanism that is performed across all types of media, from product packaging, TV commercials and magazine ads to interior store decoration and logotype design. Of course branding also applies to web design. It doesn’t matter if you’re developing a website for a giant brand or a personal blog, branding still counts for numerous